Tuesday, November 11, 2014

Dollar Shave Club Now With Tazers, Tranquilizer Darts And Free Gifts





The difference between your company's CEO writing ads and Dollar Shave Club's CEO writing ads is that Dollar Shave Club's CEO nails it when he does it.

Sunday, October 5, 2014

Win The Right Way


Even though slightly resembling Louis Vuitton's interpretation of Muhammad Ali's "Dream" from two years ago, this one's just plain better. It's the difference between finding something that sounds cool and trying to make it your own and making something that actually is cool and is your own. 

Wednesday, May 7, 2014

We Drink All We Can


Slogan of the year in 1965, in the US (according to adslogans.co.uk). And one of the best beer slogans so far.

Monday, March 10, 2014

Asics: Made Of Sport


Thumbs up to Asics for bringing into the spotlight sports that are usually less talked about and doing it in a very real-life, down-to-earth and unglamorous tone of voice. Each sentence is further explained in a series of clips about the featured athletes.

I guess "I am made of all the days you don't see not just the one you do", "I am made of everything to come not just what has been" and "I am made of every hurdle I've cleared not just the ones on the track" are particularly insightful and true for all of us.



 

Monday, February 17, 2014

Coke-sniffing Wankers




:30 Seconds is an advertising-inspired Australian TV series created by the guys at The Monkeys, formerly known as Three Drunk Monkeys. Talking about the campaign for the series, executive director Andrew Denton said: "A series of ads about an advertising agency created by the advertising agency that created the advertising agency the ads are about? This time, the Three Drunk Monkeys have gone too far..."

BTW, I couldn't find the show anywhere online, so if anyone has or will, please drop a link.

Monday, January 27, 2014

Thursday, January 16, 2014

Cool As A Cucumber





Ok, fine, it's not really great copy but I was just so relieved to see something else than "Your Ad Here" on those things. Van Wagner sells ad space on outdoor billboards. More, here.