DIRECTV - "Don't"

My favorite TV ads from this year's Cannes Festival. Best copy I've seen in quite some time.

More Evil Than Evil

Truly insightful and beautifully crafted all the way. Makes me remember how much I totally hate my phone company.

You Can Say Anything With a Smile

It's funny because it's true. Reminds me of another ad that I never actually saw but some friends told me about. Something about being able to say anything with music, done by MTV some years ago. Anyway, if anyone knows what I'm talking about, make a comment and leave a link. Thanks.

Being Charged to Access Your Stuff

One of my favorite banking ads. Actually no other one comes to mind right now. The product being awesome always helps. Body copy reads "Being charged to access your stuff doesn’t feel good. Especially when it’s your money. But switch to Compass and you can forget about paying ATM fees. Forever. We’ll even reimburse you for the ATM charges all those other banks hit you with. Well. OK."

Earth's Juice

Fucked up and awesome. 

Carlton Mid - Woman Talk

Excellent writing. The excellent acting, casting and directing also seem to help.

Last Night I Had a Dream

I must say, I have mixed feelings about this one. Apparently famous quotes can turn into uplifting copywriting given the right circumstances. Except for some reason, I'm not buying it. At least not coming from Louis Vuitton. Adidas, ok, but these guys, not so much.

Harleys

First three are part of a 2002 campaign, the others, I'm not sure. Last one is a bit too stereotypical but then again it's hard not to stereotype hairy leather dudes on Harleys.

Scotch from Another Era

Leo Burnet Chicago for Ambassador scotch. Clean, simple and honest.

Find Your Greatness

W+K Portland does another inspiring ad that's actually inspiring. And insightful.

Francois & The Others

Excellent series of radio commercials from Indie Amsterdam. I guess Francois is my favorite but check the others as well. Blogspot doesn't currently support audio players, so have a listen over here. Just click on the screen icons.

Like No Other Man

Excellent radio ad from the Richards Group in Dallas for pest control from Orkin. Link here and full script below:

SFX: Latin guitar

MVO: The Orkin Man is like no other man.
He can do things other men cannot do.

He can pop every popcorn kernel in the bag.
He can wear white after Labor Day and not look like a boob.
The Orkin Man... can fold a fitted bedsheet.

MVO2: No, actually I can’t.

MVO1: Well, that is a hard one.

And The Orkin Man can thwart the cock-a-roach.

MVO2: I’m a thwarter.

MVO1: The Orkin Man does not do this with his loafer, like other men try. He does it with his... cabeça.

MVO2: My what?

MVO1: Your brain.

MVO2: Oh, right.

MVO1: While other men do not have a brain, The Orkin Man’s brain is filled with over 100 years of cock-a-roach-thwarting training.

Other men can make squished cock-a-roaches.
The Orkin Man can make cock-a-roaches... disappear.

Now tell me another man who can do that.

MVO2: My co-worker, Bernie.

MVO1: Not asking you, Orkin Man.

ANN: He’s more than an exterminator, he’s The Orkin Man.
Orkin, keeping pests in their place.

No Excuses

Good copy, not great copy, but strong insight. So stop finding excuses, people.